Our new collection of Witchy & Whimsical Autumn Jewelry this year are more than just seasonal staples for the coming Fall 2026 and beyond — they’re designed to live inside the little fantasy worlds we create for ourselves when the air begins to turn crisp. Each item belongs to one of our two fantasy towns: either the golden, cosy charm of Pumpkin Hollow, or the misty, storybook quiet of Greenviel. 

When designing our sterling silver rings and little witchy charms, it’s hard not to think of them as characters in their own right! These little pieces of silver always seem to quickly take on a life of their own! The vintage inspired frame and plump whimsical pumpkin of The Matron of Pumpkin Hollow ring conjure the soft, friendly, wise woman behind it.. you can just picture her smiling face as she passes you a freshly baked Cinnamon Bun through the window! We want all of our unique gothic jewels to have that evocative feel.

And, of course, if they’re characters, they clearly need their own little slightly witchy, a little whimsical, and most definitely magical, fantasy towns. It honestly makes the whole process a little more fun for us, so we thought we’d let you in on our secret little worlds too...

So, without further ado, welcome to the warm and friendly town of Pumpkin Hollow...

Pumpkin Hollow 🎃

You've met the Guardians of Pumpkin Hollow, our gothic sterling silver ring featuring the resident Ravens who protect the town limits from dark energy and rogues. Now they part at the gates, for it is time for you to be welcomed into their fold...

Pumpkin Hollow is reached by a worn and winding path lined with pumpkins, growing fat and plump all year round. In this cosy and enchanted place, lanterns glow day and night, apple cider simmers on every hearth, and something warm and spicy is always baking behind frosted windows. It's cinnamon-sweet, a little witchy, and always alive with joy and laughter. It's naturally the perfect town to influence a whole collection of Autumn Inspired Jewellery that our fellow Fall lovers will want to take into your hearts and wear on your fingers!

The Mood: Warm, friendly, jovial, community focused, witchy
Town Colours: Faded Gold, Rust, Cinnamon, Burnt orange, Deep purple
Local Animals: Deer, fox, raven, an entire community of ginger cats fed by the locals
Local Foods: Spiced sweet pastries, hearty soups, vegetable cottage pie, freshly baked bread
Signature scents: Cinnamon and apple, ginger, pumpkin spice, cloves, nutmeg, sandalwood
Notable Locations: The Bewitched Pumpkin Patch, The Crooked Bridge, Cinnamon Cottage
Notable Residents: The Guardians, The Matron

Each Silver Ring and witchy charm, every whimsical little pumpkin and boho necklace of this gothic jewellery collection is born of the fantasy of Pumpkin Hollow — ready to be worn, cherished, and maybe even passed down to the next soft-hearted storyteller in your life!

We really hope that you feel welcome here. Choose a little something from our whimsical Pumpkin Hollow jewellery collection and take up residence right here with us this season!